MojiLife M3 Product Reveal Video

It’s not everyday I get to do a from-scratch product render. Also, taking that product and producing a short intro/promo video to make it as sexy as possible isn’t par-the-course for me either.

This small projects had a very short deadline. Everything was created and finalized in less than a week for a MojiLife conference. I wasn’t at the conference myself to see the video in action, but I was told it was used as the reveal video for their new product, and the video received a good reaction.

Most of the time was spent on modeling the product itself, with lighting, animation and rendering done in just a couple days. Because of time constraints I wasn’t able to spend as much time as I wanted on materials and textures for the objects, but for a projected full motion video, it is convincing enough.

I used Blender’s Cycles rendering engine for the final render. I tend to avoid Cycles because of render times primarily. But because of the run time of the video and the simplicity of the scene and its contents, the render times for this specific project were bearable. Also, because Cycles simulates light more realistically than Blender’s internal renderer, this helped make up for the mediocre materials due to time constraints.

I don’t get modelling work like this very often. Most of the time I am going from 2D vector designs and animating in a 2.5D scene in Blender. More akin to what you would see in Adobe After Effects, but with more options for lighting and geometry manipulation. The opportunity to have to mimic a real life object in both form and material/texture in order to provide an affordable alternative to shooting live is a fun challenge, and I felt I pulled it off well for the client in this case.